The spider will read your web page from top left to bottom right, the same applying to tables. Thus, it will visit table 1 first, then table 2 then table 3. Search engines give most importance to the first two or three hundred words of text it finds. If the first text it finds is your navigation then, well, you decide what the search engine will give importance too.

Difficult, isn’t it. There are ways round this, involving empty tables and so on, but that is another subject. However, what it emphases is that the text on your navigation buttons will be noticed, so should be in the form of keywords relevant to the topic of your page. However, let’s get back to the use of the links, rather than where they are on your page, important though that may be.

Your Home Page navigation links should lead to each of the main pages in your website, but not to them all. Let’s say you have a site on fishing, and it is split up into sections on fly fishing, coarse fishing and sea fishing. Your Home Page should provide links to each of these three sections. The navigation links on each of these should then provide further links to subsections, such as the fly fishing page should link to trout fishing, salmon fishing and fly tying for example. You get the idea here. It is best to provide relevant links on each page without placing all the links on every page.

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Source: www.isnare.com